Strategy
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Effective Deal Sourcing Through Market Mapping
In order for M&A to be effective, you have to be proactive. It is a great tool and should be a part of your growth strategy. Sabeeh Khan, Director of Corporate Development at Infoblox, talks about effective deal sourcing through market mapping.
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Sabeeh Khan, Director of Corporate Development at Infoblox (NYSE: BLOX)

Reactive M&A is a great way to get distracted, do bad deals, and tie up internal resources. 

If you want to do effective M&A, you have to be proactive, and it is a great tool to have and should be a part of your growth strategy. So how do you look for target companies? 

In this episode of the M&A Science Podcast, Sabeeh Khan, Director of Corporate Development at Infoblox, talks about how to effective source deals through market mapping.

Things you will learn in this episode:

  • How to create a market map 
  • Why you should create a market map 
  • Approaching target companies 
  • Effectively sourcing target companies 
  • The benefits of proactive M&A

Sabeeh Khan

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