Performing Cultural Due Diligence to Better Understand the Target Company
Ken Bond, Head of Corporate Development at Cetera Financial Group
Most of the biggest M&A failures of all time are caused by culture clashes. Both companies cannot simply co-exist with each other, and instead of creating more value, they destroyed both of their businesses. This is why cultural due diligence is crucial in M&A.
In this episode of the M&A Science Podcast, Ken Bond, Head of Corporate Development at Cetera Financial Group, shares his expertise on how to perform cultural due diligence to better understand the target company.
Things you will learn:
- The person responsible for cultural due diligence
- Executing cultural due diligence
- Using Playbooks
- Successful partnership between Corporate Development and Integration
- Advice for practitioners
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