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How to Sell a Small Business Without a Broker

Michael Frankel, Founder and Managing Partner of Trajectory Capital

When times are good, big companies tend to ignore their smaller business units, as they operate smoothly on their own. It is only when the economy gets tough that these little businesses get more attention, and often seen as off-strategy or a distraction. That's when the company's leaders decide it's time to sell them, which is not ideal, as the business is no longer in their prime, making it harder to sell. 

In this episode of M&A Science podcast, Michael Frankel, Founder and Managing Partner of Trajectory Capital, joins us to share his best practices on how to sell a small business without a broker.

Things you will learn:

  • Reasons to selling a small business unit
  • Steps in selling a small business unit
  • Finding buyers
  • Avoiding non-serious buyers
  • Hardest part of selling a small business unit

Trajectory Capital is a private equity fund specializing in enterprise technology and data services companies with sub-$20M in ARR. The firm makes control and minority investments, focusing on corporate divestitures and founder-controlled businesses. Leveraging an extensive network of industry leaders and executives, Trajectory Capital accelerates growth and enhances value in its portfolio companies.

Industry
Venture Capital and Private Equity Principals
Founded
2023

Michael Frankel

Michael Frankel is Founder and Managing Partner of Trajectory Capital. He has held c-level executive roles (corporate development, strategy/innovation, CFO, COO) at large and small growth companies. He is a Corporate Development, Innovation, Strategy and Corporate Venture leader who has driven disruptive innovation and aggressive growth/expansion at global technology, information services and professional services companies including Deloitte, LexisNexis Group, IRI, GE Capital and VeriSign.

Michael has extensive experience sourcing, leading and negotiating 110+ transactions, as well as integration planning, management, product development, strategic planning and portfolio management.

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