From Loom to Trello: How Atlassian Scales Through Smart M&A with Sarah Hughes

Sourcing

Integration

· EPISODE

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Inside Atlassian’s M&A Strategy: Sourcing, Negotiation & Integration

Discover how Atlassian executes M&A with strategic clarity. Sarah Hughes shares Atlassian’s approach to sourcing, founder relationships, cultural fit, and integration strategy on the M&A Science podcast.

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Sarah Hughes, Head of Corporate Development and Product Partnerships, Atlassian

Uncover the inside workings of Atlassian’s M&A strategy—from how Sarah’s team sources deals and aligns with product to the importance of relationship-building and a structured, founder-first integration approach. With over seven years of experience leading corporate development at Atlassian, Sarah shares practical lessons on building strategic pipelines, cultivating founder trust, and operationalizing successful integrations across Atlassian's global portfolio

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Sarah Hughes

Sarah Hughes is Head of Corporate Development and Product Partnerships at Atlassian, where she leads M&A, Ventures, and Product Partnerships. Her work focuses on strategic acquisitions, ecosystem mapping, founder relationships, product-led deal rationale, and integration strategy for Atlassian’s collaboration and productivity software portfolio. She has also appeared on M&A Science to discuss Atlassian’s approach to sourcing, negotiation, founder trust, cultural fit, and integration.

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